Thursday, 17 June 2010

conventions of music video

Camera- zooms in/out, focus on band- especially singer,

shadows, mis-en-scene reflects atmoshpere, equal division of shots upon band members OR focus on key members, highlighting (looking down), bright lighting, high angle/ low angle,
CU and ECU
animation and video special effects
colour effects- black & white

Narrative

Intertextuality- refers to the process of one media "borrowing" ideas from another existing text- can be seen as "post-modern". Draws audience into text

representation- glamour/ pop style lifestyle, playing out popstar lifestyle, mean/ moody men, seductive poses from females, anti- establishment activity, deserted locatios and straight forward narratives, guitar solos, all playing to audience, trying to portray certiain image, voyeurism- watching someone when they don't know, urban locations, crowd shots, destroyed environments,

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